However, don't make the mistake of thinking Daredevil has vibrant and warm colors. The comic consists of shades of red, black, and blue, and is just generally darkly colored. It flips your expectations of pop art and in doing that, the art emphasizes the dark nature of the characters, which is an important theme of the comic.
Comic theorist Dylan Horrocks talks about the importance of genre in "Inventing Comics." He says that genre is important in giving a reader a set of expectations and resources to make sense of the work more easily, and gives an author the opportunity to go against the reader's expectations and provide a better narrative twist, or even change the genre itself. It also draws the reader in because it gives them something familiar in a work that is unfamiliar, and that can only entice them to continue reading.
The pop art style is a very interesting choice considering it is not related to Daredevil's themes, but the fact that it is a strange choice make the comic that much more intriguing. The art style comments that the story will not be what the reader expects when their expectations of the art have already been proven wrong.